When people think of a salesperson there are many things that could come to mind. Often times it’s an image of a greasy, greedy & otherwise grimy overweight man with slicked back hair manipulating people to buy a used car. In some cases, this may be true but guess what? That guy is not a salesperson, he is a manipulator. You on the other hand are a salesperson. It makes no difference what line of work you’re in or what you think about salespeople in general, you are in the profession of selling.
If you have ever asked someone out on a date, you are in sales.
If you have ever gone on a job interview, you are in sales.
If you are a person of Faith and you shared your beliefs with someone else, you are in sales.
If you have ever tried to persuade your parents to let you stay out past curfew, you are in sales.
If you are married, you are definitely in sales…
“Selling is not what you do to a person, it’s what you do for a person”
I have a daughter and I plan to sell and persuade her that eating healthy, exercising regularly, trying her best in school and making good decisions is best for her. What kind of father would I be if I didn’t? I want to sell and persuade my wife that I love her and want the best for her. What kind of husband would I be if I didn’t? I want to sell and persuade my boss that I am competent enough to be promoted to the next position. What kind of employee would I be if I didn’t? If I am not able to persuade the people in my life that I want and need to persuade, I expect that I’ll end up with a pretty unfulfilled life.
“It’s not what you do or say that matters, it’s how the message is received that counts”
Being able to get your point across and effectively communicate with people is in my opinion the most important skill anyone could possibly have. Studying the principles of selling will dramatically help you become a better communicator and increase your chances of getting your point across to others.
Click here to hear us discuss this topic on the Douglas Stewart Podcast.